Since 2014, the TMA has commissioned a nationwide survey of 12,000 tobacco consumers’ (18+) awareness, behaviour and attitudes towards illicit tobacco. This includes full breakdowns for each of the UK regions including Scotland, Wales and Northern Ireland.The questions received input from HMRC and other stakeholders such as the media. This survey followed and supplements similar surveys conducted in the same manner in 2015 and 2014.
Click here to read the full report from 2016.