Tobacco Products Directive

  • The EU Tobacco Products Directive (TPD) is a set of rules, agreed and implemented across all European Union member states, which specifies how tobacco products can be manufactured, presented and sold.


  • The revised Directive (known as TPD2) was adopted in 2014 and came into force in May  2016.


  • TPD2 covers various aspects of the way tobacco is produced, packaged and sold. This includes:

– Larger pictorial health warnings

– Minimum pack sizes (see page on small packs)

– Restrictions on packaging formats

– A ban on flavorings, including menthol

– A requirement for ‘track and trace’ measures (see page on track and trace)

– New restrictions on e-cigarettes